Hotel Revenue Forecasting: Definitions, Models, and Best Practices
As unpredictable as it can be at times (especially through the COVID-19 pandemic), forecasting is still an important part of running a hotel and being able to make strategic revenue management decisions…
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Press One To Do This, Two To Do That … Phone Tree Abuse!
We’ve all experienced it. We’ve called the customer support line, and a pre-recorded message answers stating, “Press one for this, two for that, etc., etc. Well, it happened to me again – the third time this week – and this is how it went down…
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OYO ADDS EUROPEAN VACATION RENTALS WITH ACQUISITION OF DANISH OPERATOR
OYO has acquired Bornholmske Feriehuse, a vacation home management company based on the Danish island of Bornholm. Terms of the acquisition have not been disclosed.
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BED AND BREAKFAST PACKAGES NEED TO EVOLVE
Packaging is awesome for hotels; the bed and breakfast (B&B) package is fantastic for both increased revenues and guest satisfaction where, typically, the more a guest uses a hotel’s amenities the happier they are with the onsite experience…
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Hyatt to Use More Automation When Setting Hotel Room Rates
Hyatt's move to change its revenue management software foreshadows a broader trend. Expect more hotel companies to embrace automation while looking at a bigger picture than just the supply and demand of rooms…
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Successful F&B Recovery Starts With An Honest Assessment
Wasn't it just a few years ago, after enduring the "great recession," that the prevailing consensus was "another industry disruption of this magnitude will never occur again in our lifetime"?
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JLL: Hotels finding room for co-living spaces
Hotels are increasingly being turned into co-living spaces in markets where institutional investors are hunting for cheaper alternatives to residential conversions and high rental growth potential, according to JLL…
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To complement last year's article, Death of the Marketing Plan, I offer you the Eulogy to the Marketing Plan as delivered during this year's Lightning Rounds at HSMAI Commercial Strategy Week. Enjoy!
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